For companies wishing to break into international markets, we help develop new business opportunities and strategies for clients in Europe and the USA wishing to sell or develop strong relationships in Europe, The Middle East, Asia Pacific and the USA
Thought of Developing Your Business Internationally?
For companies wishing to break into international markets, we thought we’d share some of our views on building business overseas.
It’s simple we help develop new business opportunities and strategies for clients in Europe and the USA wishing sell or develop strong relationships in Europe, The Middle East, Asia Pacific and the USA
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Calculating the balance of an opportunity versus cost to realise the opportunity is very important before you even begin the process of international prospecting. In most cases it is usually quite different compared with any sales activity in the UK. The cost of overseas travel, subsistence and other expenses require that a definite brief exists and calculating if there is in fact an opportunity for your product or service and where will you find that opportunity.
Proportionally the cost of hiring an experienced full-time International sales executive will be high.
You will also need to ask and hopefully will have the answers to:-
- Have you any contacts?
- Are they good?
- Will they be the right partner to help grow your business?
- What will be the return?
- How long will it take?
Normally if the right partners are found then you can expect a more predictable outcome but how long do you wait? |
